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Employer Branding for the Hospitality and Tourism Industry

Employer Branding for the Hospitality and Tourism Industry PDF Author: Sjoerd Gehrels
Publisher: Emerald Group Publishing
ISBN: 1789730694
Category : Business & Economics
Languages : en
Pages : 216

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Book Description
This book explores the concept of Employer Branding (EB) as applied to the hospitality sector. Employer branding aims to assist businesses in becoming the employer of choice for potential employees. As such, the concept has potential to change classical approaches of managing people and to improve opinions on careers in the hospitality sector.

Employer Branding for the Hospitality and Tourism Industry

Employer Branding for the Hospitality and Tourism Industry PDF Author: Sjoerd Gehrels
Publisher: Emerald Group Publishing
ISBN: 1789730694
Category : Business & Economics
Languages : en
Pages : 216

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Book Description
This book explores the concept of Employer Branding (EB) as applied to the hospitality sector. Employer branding aims to assist businesses in becoming the employer of choice for potential employees. As such, the concept has potential to change classical approaches of managing people and to improve opinions on careers in the hospitality sector.

Employer Branding for Competitive Advantage

Employer Branding for Competitive Advantage PDF Author: Geeta Rana
Publisher: CRC Press
ISBN: 1000362264
Category : Business & Economics
Languages : en
Pages : 204

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Book Description
This book shows how to build and maintain a distinctive and credible employer brand and develop a set of relevant success metrics to help measure return on investment (ROI). Starting with the current interest in employer branding, this book looks at the historical roots of brand management and the practical steps to achieve employer brand management success. The book will review the pressures that have generated current interest in employer branding. It goes on to look at the historical roots of brand management and the practical steps necessary to achieve employer brand management success. The book includes the business case, research, positioning, implementation, management and measurement, and case studies of big-named employer brand stories. This book will provide new insights into the field of employer branding and provide directions and tools for organizational brand building. It will be beneficial for research scholars, engineers, practitioners, and management students.

Talent Management Innovations in the International Hospitality Industry

Talent Management Innovations in the International Hospitality Industry PDF Author: Stefan Jooss
Publisher: Emerald Group Publishing
ISBN: 1800713088
Category : Business & Economics
Languages : en
Pages : 208

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Book Description
Talent Management Innovations in the International Hospitality Industry explores a wide range of subjects within the talent management field, including employer branding, creative talent, talent pools, and mentoring initiatives, along with a focus on talent identification, development, and retention.

Handbook of Research on Human Capital and People Management in the Tourism Industry

Handbook of Research on Human Capital and People Management in the Tourism Industry PDF Author: Costa, Vânia Gonçalves
Publisher: IGI Global
ISBN: 179984319X
Category : Business & Economics
Languages : en
Pages : 472

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Book Description
The tourism industry is an industry of people and is directly dependent on the performance of activities, skills, professionalism, quality, and competitiveness. Approaching the perspective of people management stresses the need to humanize companies, making empowerment and commitment easier. These are key to setting “talents” and, more importantly, to encouraging these individuals to put their creative capacities to the service of the companies for which they work. Only by being collaborative internally does business gain competitive capacity in the global marketplace. This aspect is crucial in tourism in the face of strong and growing competition in the sector. Human Capital and People Management in the Tourism Industry is a crucial reference source that reveals groundbreaking human resource policies for tourism destinations, revolutionary human capital managerial business approaches in tourism, innovative tourism training perspectives, and new tourism qualification prospects. Featuring research on topics such as intellectual capital, human resource management, and financial performance, this book is ideally designed for business managers, entrepreneurs, human resource officers, industry professionals, academicians, students, and researchers.

Eurasian Business Perspectives

Eurasian Business Perspectives PDF Author: Mehmet Huseyin Bilgin
Publisher: Springer Nature
ISBN: 303040160X
Category : Business & Economics
Languages : en
Pages : 321

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Book Description
This book presents selected theoretical and empirical papers from the 23rd Eurasia Business and Economics Society (EBES) Conference, held in Madrid, Spain. Covering diverse areas of business and management in various geographic regions, it focuses on current topics, like entrepreneurship, the suitability of classical motivation theories, assessment of socio-economic efficiency, and workplace bullying. It also includes related studies that analyze management and marketing aspects such as progressive services from the service provider perspective, supply chain governance mechanisms, and social media and magazines.

Employer Branding Dimensions and Employee Retention in the Hospitality Industry

Employer Branding Dimensions and Employee Retention in the Hospitality Industry PDF Author: Neethu Babu
Publisher:
ISBN:
Category : Dissertations, Academic
Languages : en
Pages : 254

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Book Description
"Employer branding is a concept that has enabled the organisation to face cutthroat competition in terms of attraction and retention of talent. Though organisations facing high amounts of staff turnover have implemented various human resource management strategies in order to overcome the persistent problem of turnover, still reports have shown that staff turnover rates have remained high in New Zealand. This problem, particularly in the hospitality, is partly attributed to employer branding issues. Empirical research on the link between the dimensions of employer branding and employee retention is relatively scarce in the New Zealand context. Therefore, this study investigates the influence of the dimensions of employer branding on employee retention. Also, the study tested the mediating impact of employee engagement in the relationship between employer branding dimensions and employee retention. This study adopts a quantitative research design, using a survey for the data collection. Research participants in this study were the employees working in the hospitality industry. The research hypotheses were tested through the partial least square structural equation modeling (PLS-SEM). SmartPLS version 3 was used to test the structural model. Findings from this study revealed that employer branding dimensions (rewards, training and development and perceived organisation support) were positively related to employee retention. The result of mediation analysis was also supported by the model. All the six hypotheses tested in this study were accepted. Precisely, the findings imply that understanding of these dimensions will enable organisations to tackle turnover problems n the hospitality industry." -- Abstract.

Human Resource Management in the Hospitality Industry

Human Resource Management in the Hospitality Industry PDF Author: Michael J. Boella
Publisher: Routledge
ISBN: 0429805942
Category : Business & Economics
Languages : en
Pages : 550

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Book Description
Human Resource Management in the Hospitality Industry: A Guide to Best Practice takes a ‘process’ approach and provides the reader with an essential understanding of the purpose, policies and processes concerned with managing an enterprise’s workforce within the current business and social environment. Since the ninth edition of this book there have been many significant developments in this field and this new edition has been completely revised and updated in the following ways: Extensively updated content to reflect recent issues and trends relevant to the hospitality industry including: changing labour market profiles and the ‘gig’ economy, the digital transformation of HRM practices, employer branding developments, talent management strategies, employee well-being considerations, and contemporary concerns over diversity, gender and harassment at work. Five new chapters on: organizational culture, modern labour markets, emotions and well-being, careers in hospitality, and digital HRM. New international case studies throughout to explore key issues and show real-life applications of HRM in the hospitality industry. Written in a user-friendly style, each chapter includes international examples, bulleted lists, guides to further reading and exercises to test knowledge.

Tourism and Hospitality Management

Tourism and Hospitality Management PDF Author: Metin Kozak
Publisher: Emerald Group Publishing
ISBN: 1786357135
Category : Business & Economics
Languages : en
Pages : 320

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Book Description
The book addresses topics such as tourism education and its development in the latter part of the twentieth century, taking “tourism” to be a broader field than “hospitality.”

Talent Management in Hospitality and Tourism

Talent Management in Hospitality and Tourism PDF Author: Susan Horner
Publisher: Goodfellow Publishers Ltd
ISBN: 1910158682
Category : Business & Economics
Languages : en
Pages : 256

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Book Description
Recruiting and retaining happy and well trained staff is key to the success of all customer-facing businesses. This book is the first to explore on this important topic from an individual and personal perspective rather than a company perspective.

Human Resource Management in the Hospitality Industry

Human Resource Management in the Hospitality Industry PDF Author: Michael Boella
Publisher: Routledge
ISBN: 1136214747
Category : Business & Economics
Languages : en
Pages : 336

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Book Description
Now in its ninth edition, Human Resource Management in the Hospitality Industry: A Guide to Best Practice, is fully updated with new legal information, data, statistics and examples. Taking a 'process' approach, it provides the reader with an essential understanding of the purpose, policies and processes concerned with managing an enterprise’s workforce within the current business and social environment. Since the eighth edition of this book there have been many important developments in this field and this ninth edition has been completely revised and updated in the following ways: Extensively updated content to reflect recent issues and trends including: labour markets and industry structure, impacts of IT and social media, growth of international multi – unit brands, role of employer branding, talent management, equal opportunities and managing diversity. All explored specifically within the Hospitality Industry The text explores key issues and shows real life applications of HRM in the Hospitality industry and is informed through the authors’ research projects within Mitchells & Butler's plc, Pizza Express, Marriott Hotels and Café Rouge. An extended case study drawing from the authors’ experience working with Forte and Co., Centre hotels, Choice Hotels and Bass, Price Waterhouse and Grant Thornton Written in a user friendly style and with strong support from the Institute of Hospitality, each chapter includes international examples, bulleted lists, guides to further reading and exercises to test knowledge.